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What Questions to Ask Before Hiring an SEO Agency?

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Do you need help getting your website seen by more people? Are you considering hiring an SEO agency to improve your site’s search engine ranking? 

If so, there are a few things you should keep in mind before making your decision. 

In this article, we’ll discuss some of the questions you should ask any SEO agency before hiring them. 

What Are Your Current SEO Strategies And How Can They Be Improved Upon?

Are you happy with your current SEO situation? If not, don’t worry you’re not alone. It can be tough to stay on top of all the latest changes and algorithm updates, let alone keep up with the competition.

But don’t despair! There are always ways to improve your SEO game. Here are a few tips:

Keep Your Content Fresh And Relevant

One of the best ways to improve your SEO is to keep your content fresh and relevant. That means regularly publishing new and original content that is interesting and useful to your audience. Not only will this help you attract more visitors, but it will also keep them coming back for more.

Optimize Your Website For Mobile

More and more people are using their mobile devices to access the internet, so it’s important to make sure your website is optimized for mobile. This means having a responsive design that looks good and works well on smaller screens.

Use Social Media To Your Advantage

Social media is a great way to promote your content and reach a wider audience. Make sure to post links to your latest articles and blog posts on your social media accounts, and encourage your followers to share them with their friends.

Build Quality Backlinks

Backlinks from high-quality websites can do wonders for your SEO. Not only will they help you rank higher in search results, but they’ll also drive more traffic to your website. So make sure to reach out to other websites in your industry and ask for links.

Keep An Eye On Your Competition

It’s always a good idea to keep an eye on what your competition is doing. Check out their websites and see what they’re doing right – and what they’re doing wrong. Then, try to implement some of their successful strategies on your own site.

What Questions to Ask Before Hiring an SEO Agency?

If you want to take SEO services, whatever your location, for example, SEO Abbotsford, SEO Surrey, SEO Vancouver, etc., the following questions must be asked.

Let’s start with the question. 

  1. What is your SEO experience?
  2. What is your approach to SEO?
  3. What are your thoughts on link building?
  4. What are your thoughts on content marketing?
  5. What other digital marketing services do you offer?
  6. What is your team size and structure?
  7. Are you open to a contract?
  8. What is your cancellation policy?
  9. How do you measure success?
  10. What is included in your monthly reports?
  11. What tools do you use for SEO?
  12. What are your thoughts on Google algorithm updates?
  13. How often do you communicate with clients?
  14. What is your turnaround time?
  15. What is your payment policy?
  16. Do you have any additional fees?

What Is Your Experience With The Latest Google Algorithm Changes And Updates?

The Google algorithm is constantly evolving, and we keep track of all the latest changes and updates so that we can keep our clients’ SEO strategies up-to-date. 

We’ve found that the most recent changes have been focused on penalizing low-quality content, keyword stuffing, and other black hat SEO tactics. 

As always, our goal is to create high-quality, keyword-rich content that will help our clients rank higher on search engine results pages.

How Often Do You Report On Your Clients’ SEO Progress? 

Once a month? Twice a year? When do they ask? Reporting on your clients’ SEO progress is important for a few reasons. 

  • First, it shows them that you’re actively working on their behalf and that you’re keeping an eye on their progress. 
  • Second, it allows you to identify any potential problems early on so that you can address them before they become bigger issues. 
  • Finally, it helps to build trust between you and your clients.

So how often should you be reporting on your clients’ SEO progress? Ideally, you should aim for once a month. This gives you enough time to track their progress and identify any potential problems, but it’s not so often that it becomes a burden. 

Of course, you may need to adjust this depending on your client’s needs and preferences.

What Metrics Do You Use In SEO To Track Success Rates?

There are a number of metrics that you can use in SEO to track success rates. The most important metric is probably organic traffic, which measures the number of visitors who come to your site from search engines. 

Other important metrics include conversion rate, bounce rate, and time on site. You can also track how many backlinks you have, and how much social media activity your site is getting. 

All of these metrics can give you a good idea of how well your SEO efforts are paying off.

Another metric that is often used to track SEO success is keyword rankings. This measures how well your site is doing in search engine results pages (SERPs) for specific keywords. 

If you’re ranking well for a lot of keywords, it’s a good sign that your SEO is working. However, it’s important to keep in mind that keyword rankings can fluctuate a lot, so it’s best to track them over time to get a more accurate picture.

Finally, another metric that can be useful for tracking SEO success is website traffic. This measures the number of people who visit your site, regardless of how they got there. 

If you’re getting a lot of website traffic, it’s likely that your SEO is working, since more people are finding your site in search engines.

Bottom Line

If you are like most business owners, you want to make sure that the money you spend on marketing is well-spent. That’s why it’s important to ask the right questions before hiring an SEO agency

By doing your research and asking the right questions, you can be confident that you are making a smart investment in your company’s future. 

Have you hired an SEO agency in the past? What were some of the questions you asked them? 

We would love to hear from you in the comments section below.

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